Anne Ahira said that winning the ongoing affiliate war isn’t easy but (unlike some wars) it IS winnable. The affiliate wars cannot and will not be won by lazy affiliate marketers. The affiliate marketing wars will be won by the aggressive strategists who are willing to work hard and long.

Affiliate marketing is not for the faint of heart. Anne Ahira told me if we had really known how tough the competition is in affiliate marketing would we have joined the fray? It doesn’t matter. We are in the midst of it now and quitting simply is not an option for a true warrior. The only option is winning…and winning BIG!

Anne Ahira said that winning the affiliate marketing wars means winning the small daily battles and minor skirmishes one at a time and winning them decisively.

We want to become one of those super affiliates. We want to become one of those big earners that make an annual income that has more than one comma in that number on the bottom line, right? asked Anne Ahira.

Then we need to be prepared to work hard, said Anne Ahira. We need to be prepared to do more than what is required. We need to be prepared to go that extra mile.

First and foremost, reputation counts in affiliate marketing. There are thousands of affiliate marketers out there but the ones who make the big bucks are the ones who have established high visibility and great credibility for themselves, said Anne Ahira.

Anne Ahira told me that establishing credibility and visibility go hand in hand and establishing both are critical to our success and our victory over our competitors.

Anne Ahira said that credibility and visibility are established in several ways. Two of the most important ways of establishing credibility and visibility are by writing and marketing articles and E-Books that relate to the products and services that we sell. We must establish yourself as an expert…a guru, if we will.

Anne Ahira said that we need to become the guy or the gal that others go to when they need information or need questions answered. Writing articles and E-Books (or having them written for us by a ghost writer) is one of the very best ways of establishing our reputation as a person who has answers.

Anne Ahira said that articles that we write or have written for us by a ghost writer will be uploaded into article banks for other website owners of E-zine publishers to download and reproduce free of charge. At the bottom of each 300-400 word, key-word rich article we will include a resource box that has our name and our website address in it. This helps to spread our name and news of our knowledge around the Internet to those who are the most likely to be our customers.

Anne Ahira told me that E-Books should only be 10 to 12 pages long but a link to our website needs to be included on every single page as well as in the resource box at the end. E-Books are uploaded to E-Book repositories where others may download them and reproduce them just like articles.

Anne Ahira said that because it is required that E-Books cannot be altered and that resource box information must be included when E-Books are downloaded and reproduced, our reputation as an expert in your field will be enhanced each time anyone chooses to use them.

Another way to build our visibility and our credibility on the Internet is to post to blogs and forums that have topics related to the products and services which we sell. Anne Ahira said that it is a very simply matter to find these forums and blogs. Simply type our related key word into the search box of our favorite search engine followed by the plus sign (+) and the words blogs or forums. We will get many hits.

Anne Ahira told me to choose the three or four of the ones that have the largest number of active members and join those blogs or forums. Be careful here. Posting to blogs and forums effectively is going to take several hours of our time every week so don’t choose too many.

Once we have joined three or four blogs and forums do not go in with guns blazing posting blatant advertisements. The idea here is to build visibility and credibility, said Anne Ahira. Introduce ourself and behave as though you had just moved into a new neighborhood. Our signature tag that appears at the bottom of each and every post that we make should have your name as well as a link to our website.

Anne Ahira told me to take our time to get to know the other posters in the community and become a valued member of the group. We will be building a good reputation, visibility and credibility.

It takes time to build our visibility and credibility, said Anne Ahira. While we are building them, we will also be promoting and selling products and services and we want to establish a good relationship with those who buy products and services from us. Be sure that we provide good information, good service and a guarantee if one applies.

Go to great lengths to never appear to be a cheapo or corner cutter to our customers. Always treat our customers like they are your most valuable asset…they ARE our most valuable asset, said Anne Ahira.

Never discount products or services or offer rebates, said Anne Ahira. We don’t want to build that kind of reputation or that kind of customer base. Instead of offering discounts or rebates take the time and put forth the effort to add bonus incentives to the products and services that we promote to give them added value.

Anne Ahira said that the winners of the affiliate wars are the men and women who go to the trouble and take the time to build excellent reputations as experts and as fair and honest merchants.

People buy things on the Internet from people that they feel like they know and can trust, said Anne Ahira. People buy things on the Internet from affiliate marketers who have the reputation as an expert or a guru and one who actually cares about the people to whom he sells products and services to. A positive and hard working, fair–dealing reputation will help us win the daily battles and, ultimately the affiliate war.

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