Anne Ahira Tips on How To Sell

There are plenty of creative ways that we can start marketing our products to potential customers. Of course these aren’t all the processes of profit generation, but those listed are some pretty darn good ones. Take some time to read up on each one and try them out. Everyone’s path to success is a different one, and yours will be no exception. Most of the methods listed below are more commonly used for selling information products online, but can be adapted to selling physical products also, said Anne Ahira.

Keep in mind, these methods Anne Ahira’s outlined for me below are just basic descriptions and there are many different products available that describe each one or a combination of them in lots more detail. Think of this as our “selling dictionary” so that when we begin learning the actual process of selling, we’ll know many of the terms that are discussed ahead of time.

The Traffic Method
Using traffic exchange sites is a great way to begin sending floods of visitors to our online store or web site, Anne Ahira said. If people don’t know about our business, then how do we expect to make any money from it? That’s where these exchanges come in. Although, it’s not without plenty of effort and time that will get those visitors to our site. If we want to participate for free, then expect to spend lots of time looking at other participants web sites to earn credits that go towards getting visitors to our own site.

Anne Ahira told me that an alternative is to pay for traffic if this is in our budget. Understand though that just because we pay to get the people visiting our site doesn’t mean that they buy, or even stay longer than 30 seconds. Anne Ahira would suggest that we try the free traffic generation options available to test the waters. There have been many informative ebooks written on the subject with new ones cropping up all the time due to the popularity of this method.

The Forum Method
Anne Ahira told me that this is a pretty simple, but effective method. Forums have long been an incredible source for information. So why not start participating in them?! Use a basic search engine and find the right forum that discusses the subject matter that pertain to the products we are intending to sell. Join the forum. Read the posts. Offer our own unique perspective on them. Be helpful. Be friendly.

Everything isn’t always about selling, even though this is our main goal. There are plenty of routes to get we where we’re headed. It’s often said that we must give before we can receive. No truer words were ever spoken. Especially when selling online!

We must be prepared to give something away, even if it’s just our own experience, friendly advice, or much needed help by those also participating and accessing the forum. Anne Ahira ask me to remember that there is an existing advertising space already available inside almost every single forum. The signature. This is where we want to place a link to our product, web site, or service with a tiny bit of “mouth-watering” descriptive text. Use that space! It’s just as important as participating in the forums. We want to get the word out, so do so in a rather unobtrusive way with the signature tag.

The Blogging Method
Anne Ahira said that starting our own blog is not only easy, it can also be very therapeutic. And in some cases very lucrative! Many bloggers are making nice profits just from their blogs alone. How can we do this? Simple! Set up a product review section that describes our personal opinions on those products listed, and if we like them, be sure to add an affiliate link to them. Or we could place banner advertisements on our blog and even charge others for placing their advertisement banners inside our blog. Also, we can add Google box ads inside our blog along the side or even within our posts. We could even have people interested in the information we provide inside our blog pay a monthly fee to access it. Anne Ahira said that there are plenty of creative ways to profit from our own blog. If we have no idea what a blog is, or how to begin one, then be sure to download the Blogging Power Package. Everything we could need to know is inside.

The Affiliate Method
By far, this is the most inexpensive and easiest method to use. Anne Ahira said that every single day people just like us begin earning money from simply signing up for various affiliate programs. It won’t cost us a thing past a few minutes to begin earning. That is, we need to become an affiliate before we can see any rewards. Most all affiliate programs will give us all the information and tools we need to begin seeing profits. They want us to succeed.

Otherwise, if we fail, they do too and no money is made for either end. A word of caution though, not all affiliate programs are created equal said Anne Ahira. Or even close! Some actually pay their affiliates and some, well, beat around the bush and it could take up to 3-6 months to see even one dime from them. Be sure that we read all information available on any affiliate program beforehand. Time is an extremely valuable commodity when doing business online, and we can’t afford to waste it on crappy products or programs that bring us zilch results.

The Auction Method
Anne Ahira said that another popular method for newbies and experienced sellers alike. Explosive sites like eBay have millions of visitors per day, so it’s easy to see why this is such a popular choice for selling products online. It can be incredibly easy to list an item for sale and make quick cash when needed with the use of online auctions. However, we must choose our prices, products, and descriptions very carefully to make good profits. This takes time of course to learn the best ways, but it can be well worth it so long as our earnings stay in the “black”, or positive numbers.

To sell through an auction site all we need is an account through the site itself, which is normally free, a product, and a payment processor such as PayPal to get our money as fast as possible. And, as Anne Ahira told me that most big auction sites like eBay offer plenty of useful information along with step-by-step instructions to get we up and “auctioning” quick as a flash.

The “Upsell” Method
Upselling is a tactic in where we offer a product to our customers, they purchase it, and then they are given the choice on whether or not they would like to upgrade their purchase with another product. Anne Ahira told me that there are different variations of the upsell and it’s purpose is similar to that of the back end method. Take for instance a product that comes in three different version, a lite version(usually something that is free but with limitations put on functionality), a standard version(most commonly with most features enabled within the product but less “comfort creatures” such as 24 hour support, upgrades, etc.), and a pro version(normally this one will have all the “bells and whistles like free lifetime upgrades to the product, a special license to profit from reselling the product, either a resale rights license or an exclusive affiliate program).

Using the lite version of the product, Anne Ahira said that we can give it away as a free gift and then those people we give it to will have the chance to upgrade the product to a less restrictive version. This is upselling in a nutshell. There are plenty of products created out there that use this method to earn more profits.

The Back-End Method
This method is very popular in the ebook information industry. What it does is gives us the power to pull in more profits after we have made the initial sale to your customers by providing us with specific links enabling the reader of the product to buy other related products. Thus creating a built in back-end sales force that runs on autopilot, said Anne Ahira.

Imagine, if we will, having a product that we can not only resell over and over again, but one that has additional purchase links to other associated products within it bringing in more profits to us without we having to do nothing more than distribute the original file.

Anne Ahira told me that it’s a very easy way to earn extra money after the first sale when we have a good product with a strong back-end. Changing these back-end links to point to our own special affiliate links is also referred to as “rebranding”. However, full rebranding gives us special permission and tools to change other important details that help drive traffic to our site by providing us with other rebrandible links and text we can change letting our customers know who has provided this rich resource of information to them, and most importantly, where they can get more!

The “FireSale” Method
Anne Ahira sure that we have seen this or at least heard of it before. This is when a company or organization has a massive sale at an extremely discounted price to move their merchandise. Firesales have gained in popularity because of the sheer amount of profits being pulled in from them. It’s not unreal to hear people say that they earned thousands of dollars in just 3 days. That’s the power of the Firesale. A good Firesale will offer top quality products for an insanely low price, with the price going up by any given percentage or dollar amount throughout the length of the sale. It builds like a fire! Until it’s all over and it has burned out, or run it’s course.

Anne Ahira said that there are some marketers that sell products online who dismiss these types of sales and never get involved in them. We feel they are doing themselves a great disservice this way. If we can get some great products for an unheard of price, why not? There are specific tools we need to run such a sale, and speaking from experience Anne Ahira have to say that John Delavera has one of the best called JV Manager. It’s pricy, but worth every single penny. Of course there are others, but our money is on John all the way.

In addition, Anne Ahira said that we’ll need to have our own domain and web space that allows us to upload and access .cgi and, or .php files since many of these types of Firesale programs run on this scripting.

The Membership Method
Anne Ahira told me that creating our own membership site is a very profitable business. It also creates a stable flow of monthly income on a regular basis. That’s what makes this method a great one.

Consider this, we could utilize a content management system such as PostNuke or Mambo and run the whole thing just from it. If we’re more inclined to offer a place that is specifically for downloading products like those of the information or ebook nature, then a file hosting system like TradeBit may be the way for you to go. Or, we could even run a membership website from our very own web space with a script such as Membership Millionaire, said Anne Ahira.

Anne Ahira told me that it’s not a very difficult method to use, but it is quite time consuming. And there is a lot of stiff competition with this type of site because it is such a successful method. So, we have to think of a way to put a unique spin on whatever it is you are offering. For instance, we could give our members original content, private forums to build a helpful community, video tutorials, etc. This will bump up the value of your membership site over that of your competition. Usually, this method doesn’t do that well on auction sites since many of those searching through there are looking for the lowest price they can find.

The “Recycle” Method
Anne Ahira said that recycling old products for profit is not a new idea. People have been doing this with paper, cans, and other assorted items for years. When we are offering an unused, or used product in our possession for sale, we are recycling it. So it is with information products too. But, there’s a difference here.

When we offer a used physical product for sale, we offer it one time, get paid one time, and that’s all there is to it. Anne Ahira said that when we sell an resellable information product, we can sell it as many times as we are able to, and can profit with back-end affiliate links or add a free sign up form for our mailing list, generating new leads and more profits over and over again. Now, when an information reseller has products that are a bit older, they will take these and package them up.

In other words, they recycle them and are able to take something that’s been on the market for a while, give it a “face lift” with new graphics, new sales copy, and BAM! They have an all new profit generation system. However, they do need to add a few new things within the collection of the recycled products. It makes it much easier to get buyers this way. In Anne Ahira’s book, Info Product Recycling, this process is clearly explained with more in depth information on adding this method to our selling arsenal.

The Viral Method
Ever heard the saying, “We don’t get something for nothing.”? asked Anne Ahira. Well, this method power-blasts that into dust! Just what is a “viral” product? Think of it as a nasty bug. And this little bug carries itself everywhere until it creates a full blown virus. That’s what this method is all about.

Anne Ahira said that we create our own unique product on whatever topic we decide on, add lots of good information and affiliate links inside it, and then give it away. Yes. Anne Ahira said give it away. Everyone likes getting something for free. What makes this method even better than just giving great information away is the fact that we create a product that is chock full of back-end affiliate links for those that receive it from us to change those back-end links so they can profit by giving it away.

So how the heck are we suppose to profit after the downloaders have changed all those links? asked Anne Ahira. That’s easy! By adding our own advertisements that cannot be changed with our affiliate or direct purchase links throughout it! Anne Ahira said that we could put one or two on every single page or before every chapter of our informative product. Even though all the other back-end affiliate links can be changed, those ads cannot. So we’ll still generate profits or mailing list sign ups even though we’re giving this specific product away.

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